UCP Directory

Premium bedding and home essentials brand with a verified live UCP endpoint.

Affordable cosmetics brand with a verified live UCP endpoint for AI-powered beauty shopping.

Transparent pricing fashion brand with a verified live UCP endpoint for AI-assisted shopping.

Sleep products brand with a verified live UCP endpoint for agent-assisted mattress and bedding purchases.

Activewear brand with a verified live UCP endpoint for AI-assisted athletic apparel shopping.

Sustainable shoe brand with a verified live UCP endpoint for AI-assisted shopping of recycled material footwear.

Artisan-inspired jewelry and accessories brand with a verified live UCP endpoint.

Shapewear and clothing brand with a verified live UCP endpoint.

MrBeast's snack brand with a verified live UCP endpoint.

Hydration multiplier brand with a verified live UCP endpoint.

Natural personal care brand with a verified live UCP endpoint.

Minimalist wallet and accessories brand with a verified live UCP endpoint.

Men's and women's shirts brand with a verified live UCP endpoint.

Women's fashion brand with a verified live UCP endpoint.

Fine jewelry brand with a verified live UCP endpoint.

Sustainable apparel brand that plants trees with each purchase, with a verified live UCP endpoint.

Natural men's grooming brand with a verified live UCP endpoint.

Men's grooming and beard care brand with a verified live UCP endpoint.

High-caffeine coffee brand with a verified live UCP endpoint.

Lifestyle accessories and stationery brand with a verified live UCP endpoint.

Lady Gaga's clean beauty brand with a verified live UCP endpoint.

Bold cosmetics and beauty brand with a verified live UCP endpoint.

Professional-grade cosmetics brand with a verified live UCP endpoint.

Premium beauty brand known for brow products, with a verified live UCP endpoint.

Skincare and makeup brand with a verified live UCP endpoint.

Rihanna's inclusive beauty brand with a verified live UCP endpoint.

Clean beauty brand with a verified live UCP endpoint.

Bond-building hair care brand with a verified live UCP endpoint.

Premium skincare brand with a verified live UCP endpoint.

Hydration and wellness drink mix brand with a verified live UCP endpoint.

Coffee alternative mushroom drink brand with a verified live UCP endpoint.

High-protein, low-carb cereal brand with a verified live UCP endpoint.

Eco-friendly cleaning products brand with a verified live UCP endpoint.

Affordable sustainable household goods brand with a verified live UCP endpoint.

Italian-made sneaker brand with a verified live UCP endpoint.

Premium sneaker brand with a verified live UCP endpoint.

Handcrafted boots brand with a verified live UCP endpoint.

Sustainable denim brand with a verified live UCP endpoint.

Fewer, better things. Sustainable luxury accessories brand with a verified live UCP endpoint.

Sustainable fashion brand with a verified live UCP endpoint.

Outdoor gear brand dedicated to fighting poverty, with a verified live UCP endpoint.

California casual clothing brand with a verified live UCP endpoint.

Responsibly built men's clothing brand with a verified live UCP endpoint.

Premium socks and underwear brand with a verified live UCP endpoint.

Squeeze-bottle olive oil brand with a verified live UCP endpoint.

Modern kitchen tools brand with a verified live UCP endpoint.

Chef-designed aprons and kitchen gear brand with a verified live UCP endpoint.

Colorful cookware brand with a verified live UCP endpoint.

Essential oil diffusers and wellness brand with a verified live UCP endpoint.

British fitness apparel and accessories brand, built on Shopify Plus, with a global DTC following.

Mission-driven apparel brand specializing in socks, underwear, and t-shirts, built on Shopify with UCP support.

Fun-focused shorts and swimwear brand with a cult following, operating on Shopify with UCP checkout support.

Bold, affordable sunglasses and eyewear brand built on Shopify, accessible via UCP for AI shopping agents.

Acne-focused skincare brand known for its Mighty Patch, operating on Shopify with UCP checkout support.

Premium fitted basics brand for men, built on Shopify and enabled for UCP AI shopping.

Ceramic-coated non-toxic cookware brand, operating on Shopify with live UCP checkout support.

Modern cookware brand best known for its Always Pan, built on Shopify with UCP support.

Performance-lifestyle apparel brand for men and women, operating on Shopify with live UCP checkout.

Shapewear and lingerie brand using SmartFit technology, built on Shopify with live UCP support.

Smart wallet and accessories brand with trackable cards, operating on Shopify with UCP checkout support.

Custom hair care brand that creates personalized shampoo and conditioner formulas, built on Shopify.

Bra brand designed for small-chested women, operating on Shopify with live UCP checkout support.

Premium bedding and bath brand focused on natural materials and quality, built on Shopify with UCP support.

CBD-infused sparkling water and mood drinks brand, operating on Shopify with live UCP checkout.

Clean beauty brand founded by Bobbi Brown, offering makeup and skincare on Shopify with UCP support.

New York-based lifestyle brand and retailer for men, women, and kids, known for exclusive sneaker and apparel drops.

Sustainable outdoor and beach lifestyle apparel brand, operating on Shopify with UCP checkout support.

Specialty coffee roaster and cafe based in Baltimore, operating on Shopify with live UCP support.

Sparkling water brand made with real squeezed fruit, operating on Shopify with UCP checkout support.

Science-based probiotics and synbiotics company, DTC on Shopify with live UCP checkout.

Modern pet accessories brand offering leashes, harnesses, and toys for dogs, on Shopify with UCP support.

Functional and stylish bags, totes, and accessories for women, operating on Shopify with UCP support.

Members-only marketplace for luxury goods at factory-direct prices, offering goods from the same manufacturers as top brands.

Directory of verified UCP-enabled merchants compatible with AI shopping agents, curated by the AwesomeUCP community.

Google Search's AI-powered mode that uses UCP to enable direct purchases from search results without leaving Google.

Google's AI assistant with native UCP shopping capabilities, enabling conversational product discovery and purchase.

Open-source AI shopping assistant built with the Upsonic framework, demonstrating the full UCP purchasing flow.

Official sample UCP agent using Google ADK and A2A Protocol, demonstrating AI-to-merchant checkout via UCP.

Service that transforms existing e-commerce stores into UCP-compatible endpoints without platform migration.

Open-source Salesforce Commerce Cloud cartridge that implements UCP checkout for SFCC storefronts.

Shopify's developer toolkit for implementing UCP on any Shopify storefront, enabling AI agent-initiated checkouts.

Google's simplified UCP onboarding flow in Merchant Center, rolling out to US merchants through 2026.

New optional UCP spec capability (March 2026) enabling AI agents to add multiple items to a shopping cart at once from a single store, matching how human shoppers behave.

New optional UCP spec capability (March 2026) allowing AI agents to retrieve real-time product details from retailer catalogs, including variants, inventory, and pricing.

UCP spec capability (March 2026) that preserves shopper loyalty and member benefits (pricing, free shipping) across UCP-integrated platforms when shoppers are logged in.

Perplexity AI's integrated shopping feature enabling users to buy products directly from AI-powered search results via UCP checkout.

Microsoft Copilot shopping integration with live UCP support enabling merchants to surface in Windows, Edge, Bing, and Microsoft 365 assistant surfaces — including WooCommerce Brand Agents, mobile checkout, and loyalty program integration.

Iconic footwear and accessories brand named by Google at Marketing Live 2026 as a live UCP checkout partner via Shopify.

Global sportswear brand named by Google at Marketing Live 2026 as a live UCP checkout partner, enabling AI-assisted shopping across footwear, apparel, and equipment.

Google's cross-merchant intelligent shopping cart launching in Search and Gemini; backed by Gemini reasoning models and native Google Wallet with UCP checkout.

Official Shopify command-line shopping skill for AI agents, powered by UCP, with product search, carts, checkout handoff, and order tracking.

Bilingual agent skill library mapping UCP checkout, identity linking, fulfillment, discount, order management, and AP2 payment mandate workflows into reusable SKILL.md files.

Hosted UCP identity registry and provider-neutral Shopping MCP skill for open-source agents, covering product search, buyer-confirmed carts, and merchant checkout handoff.

Open-source boilerplate for building niche Shopify Global Catalog product finders on UCP with a Python backend and single-file HTML UI.

Agent-ready TypeScript starter kit for building keyless Shopify Global Catalog search apps with a typed client, configurator, playground, and demo storefront.

NVIDIA AI Blueprint reference implementation for ACP and UCP merchant-controlled checkout, delegated payments, Apps SDK MCP, and agent orchestration.

Open-source TypeScript demo suite implementing UCP 2026-04-08 and AP2 across shopping agent, merchant, credentials provider, and PSP services.

Official Google Pay developer documentation for Universal Commerce Protocol integration and implementation concepts.